Institut d’Enseignement Supérieur de Ruhengeri (INES-Ruhengeri) is calling for applications for the following vacant administrative position:

Main Duties and Responsibilities

• To develop and implement marketing, branding, and communication strategies that promote the visibility and reputation of INES-Ruhengeri.
• To coordinate student recruitment campaigns, exhibitions, education fairs, outreach programs, and other promotional activities.
• To manage the University's website and official social media platforms by creating and disseminating relevant content.
• To design and produce promotional materials, including brochures, newsletters, posters, banners, and other marketing publications.
• To conduct market research and analyze trends to support marketing strategies and institutional growth.
• To establish and maintain collaborative relationships with schools, partners, alumni, media houses, and other stakeholders.
• To prepare periodic marketing, communication, and branding performance reports for Management.
• To perform any other duties assigned by the University Management.

Qualifications or requirements 

• Master's Degree in Marketing, Marketing Management, Strategic Marketing, or Digital Marketing from a recognized institution.
• Equivalence of the degree certificate in case the degree was obtained abroad (outside of Rwanda).
• Demonstrated ability to develop and implement marketing strategies and promotional campaigns.
• Demonstrated knowledge of digital marketing, social media management, website content management, and institutional branding.
• Ability to conduct market research, analyse market trends, and prepare marketing performance reports.
• Ability to organize exhibitions, education fairs, outreach programmes, promotional events, and student recruitment campaigns.
• Excellent communication, presentation, negotiation, and interpersonal skills.
• Proficiency in Microsoft Office applications and digital marketing tools.
• Strong organizational, analytical, and problem-solving skills with the ability to work independently and as part of a team.
• Availability for direct appointment as full-time administrative staff.

Experience needed

At least two (2) years of proven professional experience in marketing, branding, digital marketing, institutional marketing, or a related field.

• Develop and implement marketing, branding, and communication strategies that promote the visibility and reputation of INES-Ruhengeri.
• Coordinate student recruitment campaigns, exhibitions, education fairs, outreach programs, and other promotional activities.
• Manage the University's website and official social media platforms by creating and disseminating relevant content.
• Design and produce promotional materials, including brochures, newsletters, posters, banners, and other marketing publications.
• Conduct market research and analyze trends to support marketing strategies and institutional growth.
• Establish and maintain collaborative relationships with schools, partners, alumni, media houses, and other stakeholders.
• Prepare periodic marketing, communication, and branding performance reports for Management.
• Perform any other duties assigned by the University Management.

• Excellent communication, presentation, negotiation, and interpersonal skills.
• Proficiency in Microsoft Office applications and digital marketing tools.
• Strong organizational, analytical, and problem-solving skills with the ability to work independently and as part of a team.

• Master's Degree in Marketing, Marketing Management, Strategic Marketing, or Digital Marketing from a recognized institution.
• Equivalence of the degree certificate in case the degree was obtained abroad (outside of Rwanda).
• Demonstrated ability to develop and implement marketing strategies and promotional campaigns.
• Demonstrated knowledge of digital marketing, social media management, website content management, and institutional branding.
• Ability to conduct market research, analyse market trends, and prepare marketing performance reports.
• Ability to organize exhibitions, education fairs, outreach programmes, promotional events, and student recruitment campaigns.