Background

SWAD Digital Solutions is expanding nationwide and is looking for high-performing, ambitious, and business-oriented Distribution sales specialists and Marketing Representative across Rwanda. We provide advanced digital products more than 10 software solutions globally including HOTELGO, our flagship hotel management system currently being used in Rwanda.

We are seeking Distribution sales specialists and Marketing Representative for the following regions: Kigali City, Eastern Province, Western Province, Northern Province and Southern Province

If you are passionate about sales, Marketing, hospitality sector, technology, and business development, this opportunity is for you.

A. Key Roles & Responsibilities

As a SWAD Digital Distribution sales specialist and Marketing Representative, you will be responsible for:

1. Sales, Promotion & Market Expansion

• Introducing, promoting, and selling HOTELGO and all SWAD Digital software within your assigned region.
• Conducting sales presentations, demonstrations, and product pitches.
• Developing new business leads, identifying opportunities, and converting prospects into clients.
• Building strong relationships with hotels, apartments, motels, lodges, enterprises, and SMEs.

2. Client Support & Account Management

• Offering first-level customer support and onboarding guidance to clients.
• Providing product training and ensuring users understand features and benefits.
• Escalating technical issues to the SWAD Digital technical team.
• Maintaining client satisfaction and ensuring long-term retention.

3. Intelligence & Reporting

• Conducting competitor analysis, market needs assessments, and customer feedback collection.
• Preparing weekly sales reports and achievement updates.
• Recommending new strategies to improve product presence and market penetration.

4. Business Development & Strategy Execution

• Representing SWAD Digital in your region with professionalism.
• Meeting monthly and quarterly sales targets.
• Participating in planning sessions, marketing campaigns, and promotional activities.
• Ensuring compliance with SWAD Digital’s operational and branding standards.

B. Qualifications & Experience Required

Minimum Qualifications

• Bachelor’s degree in Marketing, Business Administration, IT, Hospitality Management, or a related field.
• Hotel management knowledge or experience is a strong added advantage.
• Marketing knowledge and experiences is also as advantages
• If no professional degree but with the proven working experience you should be eligible to apply.

Required Experience

• At least 1–3 years of experience in sales, business development, or client acquisition.
• Prior experience in selling IT software, hotel management systems, ERP systems, or digital products is highly preferred.
• Experience managing business targets, KPIs, or commission-based plans.
• If no professional degree but with the proven working experience you should be eligible to apply.
• Having network/connection with the hotels in Rwanda is added as advantages

Skills & Competencies

• Strong communication and negotiation skills.
• Ability to work independently and deliver on strict timelines.
• High motivation, self-discipline, and commitment to achieving targets.
• Good understanding of Rwanda’s regional business environment.
• Ability to build and maintain strong customer relationships.
• Familiarity with technology and digital platforms.

Benefits & Growth Opportunities

Successful and high-performing Distribution sales specialist and Marketing Representative will receive:

• Starting income from 1,000,000 RWF (Which is paid upon meeting the given targets) + performance bonuses (based on achieved targets).
• Unlimited earning potential depending on deals closed.
• Opportunity to become a Regional Manager supervising SWAD Digital activities in your province or regions.
• Long-term partnership opportunities and involvement in SWAD Digital expansions.
• Continuous product training and professional development.
• Priority access to new SWAD Digital solutions and business lines.
• Top performers may be promoted to coordinate multiple regions and lead SWAD Digital operations across Rwanda.

C. Required Working Materials

Successful candidates must possess the following tools to perform their duties effectively:

• Professional appearance and readiness to engage with hospitality industry clients.
• Basic marketing tools, such as business communication apps, email access, and presentation tools.
• Stable internet connection for demonstrations, client onboarding, and reporting.
• A smartphone with internet access for communication, marketing, and system access.
• A personal laptop (core requirement for software demonstrations, reporting, and presentations).

D. Additional Information

• This is a partnership based entirely on performance, but with high earning potential.
• A probation period will apply for all successful candidates before they are fully eligible to participate in the program.
• Should be ready to start working immediately

• Introducing, promoting, and selling HOTELGO and all SWAD Digital software within your assigned region.
• Conducting sales presentations, demonstrations, and product pitches.
• Developing new business leads, identifying opportunities, and converting prospects into clients.
• Building strong relationships with hotels, apartments, motels, lodges, enterprises, and SMEs.
• Offering first-level customer support and onboarding guidance to clients.
• Providing product training and ensuring users understand features and benefits.
• Escalating technical issues to the SWAD Digital technical team.
• Maintaining client satisfaction and ensuring long-term retention.
• Conducting competitor analysis, market needs assessments, and customer feedback collection.
• Preparing weekly sales reports and achievement updates.
• Recommending new strategies to improve product presence and market penetration.
• Representing SWAD Digital in your region with professionalism.
• Meeting monthly and quarterly sales targets.
• Participating in planning sessions, marketing campaigns, and promotional activities.
• Ensuring compliance with SWAD Digital’s operational and branding standards.

• Strong communication and negotiation skills.
• Ability to work independently and deliver on strict timelines.
• High motivation, self-discipline, and commitment to achieving targets.
• Good understanding of Rwanda’s regional business environment.
• Ability to build and maintain strong customer relationships.
• Familiarity with technology and digital platforms.

• Bachelor’s degree in Marketing, Business Administration, IT, Hospitality Management, or a related field.
• Hotel management knowledge or experience is a strong added advantage.
• Marketing knowledge and experiences is also as advantages
• If no professional degree but with the proven working experience you should be eligible to apply.
• At least 1–3 years of experience in sales, business development, or client acquisition.
• Prior experience in selling IT software, hotel management systems, ERP systems, or digital products is highly preferred.
• Experience managing business targets, KPIs, or commission-based plans.
• If no professional degree but with the proven working experience you should be eligible to apply.
• Having network/connection with the hotels in Rwanda is added as advantages