Background

RwandAir Catering Ltd is a fast-growing In-flight Catering Company in Rwanda that started its operations from August 2014 and is providing catering services to scheduled airlines, private jet and charters. RwandAir Catering Ltd aims to be one of the biggest aviation catering companies in Africa in few years to come.

As part of this strategy, we are looking for interested, qualified, committed and competent candidate to apply for the position mentioned below:

Job Purpose:

The job purpose of the job is to generate revenue, ensuring marketing efforts translate into tangible sales and sustainable business growth. This could be done by developing and executing strategies that increase sales, expand market share, and enhance brand presence, achieved by leading marketing campaigns, managing sales teams, analyzing market trends, and ensuring alignment between sales goals and company objectives.

Main duties and Responsibilities

• Develop sales and marketing strategies to help meet revenue targets
• Oversee implementation of comprehensive sales and marketing plans,
• Set targets, design budgets, and KPIs for the unit.
• Oversee creation of different channel campaigns (social media, digital, print), coordinate with media, and promotional material.
• Oversee market research to identify new business opportunities, competitor activities and strategies and customer needs
• Oversee creation of engaging content for social media and marketing materials
• Set pricing & promotion strategies and conduct contract negotiations with stakeholders.
• Oversee distribution and logistics of the products
• Maintain compliance and quality assurance standards of the products
• Build and maintain strong relationships with key clients to ensure satisfaction and loyalty.
• Monitor performance by analyzing sales and marketing metrics to improve performance, through tracking sales data.
• Prepare reports and presentations for Management

Required Qualifications, Skills, Experience and Abilities

• Bachelor's degree in Marketing, Business, Economics or related field.
• Master’s degree in Marketing, Business, Economics or related field is an added advantage
• Minimum five (5) consistent years working experience in a similar position from a reputable Company
• Excellent communication, analytical, problem-solving, project management, and leadership skills.
• High level of innovation and creativity
• Deep understanding of market research and data analytics
• Excellent negotiation skills, ability to lead teams and results oriented
• Able to work under pressure
• Up to date understanding of market trends and marketing tactics

• Develop sales and marketing strategies to help meet revenue targets
• Oversee implementation of comprehensive sales and marketing plans,
• Set targets, design budgets, and KPIs for the unit.
• Oversee creation of different channel campaigns (social media, digital, print), coordinate with media, and promotional material.
• Oversee market research to identify new business opportunities, competitor activities and strategies and customer needs
• Oversee creation of engaging content for social media and marketing materials
• Set pricing & promotion strategies and conduct contract negotiations with stakeholders.
• Oversee distribution and logistics of the products
• Maintain compliance and quality assurance standards of the products
• Build and maintain strong relationships with key clients to ensure satisfaction and loyalty.
• Monitor performance by analyzing sales and marketing metrics to improve performance, through tracking sales data.
• Prepare reports and presentations for Management

• Excellent communication, analytical, problem-solving, project management, and leadership skills.
• High level of innovation and creativity
• Deep understanding of market research and data analytics
• Excellent negotiation skills, ability to lead teams and results oriented
• Able to work under pressure
• Up to date understanding of market trends and marketing tactics

• Bachelor's degree in Marketing, Business, Economics or related field.
• Master’s degree in Marketing, Business, Economics or related field is an added advantage
• Minimum five (5) consistent years working experience in a similar position from a reputable Company