ABOUT THE COMPANY:

TransAfrica Communications Limited (“TrAC”) is a licensed ISP headquartered in Kigali, Rwanda. The company was founded in 2012 with the vision to “Light Africa” and bring premium internet to underserved communities. Today, the company offers a suite of internet and connectivity services, along with cloud and data center services, to organizations operating within the country’s rapidly developing digital economy, leveraging both existing infrastructure and partnerships with global Tier 1 providers to deliver consistent and premium connectivity services. At TrAC, we believe in connecting people, powering businesses, and enabling digital transformation across Africa.

JOB DESCRIPTION:

TrAC is seeking a commercially driven Product & Pricing Manager to lead product strategy, pricing optimization, and market adoption initiatives. This role will ensure that our internet products and connectivity solutions remain competitive, customer-centric, and financially sustainable while supporting expansion into underserved markets.

DUTIES AND RESPONSIBILITIES:

• Define and execute the product roadmap, including internet packages, hotspot bundles, and new service features.
• Lead pricing strategy, including rapid experimentation, tier structuring, and promotional models aligned with unit economics.
• Conduct customer research and market analysis to inform product development and positioning.
• Develop clear product positioning and value propositions.
• Manage go-to-market strategies and product launches.
• Drive marketing initiatives to increase adoption, particularly in rural markets.
• Collaborate cross-functionally with technical product, regional implementation, marketing, and business development teams.
• Provide commercial insights to support revenue growth and strategic expansion.

YOU WILL BE AN IDEAL CANDIDATE IF YOU POSSESS THE FOLLOWING PROFESSIONAL QUALIFICATIONS, EXPERIENCE, AND KEY SKILLS:

• Bachelor’s degree in Business Administration, Marketing, Telecommunications, Technology, or a related field.
• 2–5 years of experience in product management, pricing strategy, or commercial roles.
• Proven experience in product strategy and pricing decision-making
• Strong data-driven and analytical capabilities
• Ability to lead and align cross-functional teams (Commercial, Technical, Operations)
• Clear ownership mindset and business impact orientation
• Strong understanding of P&L management and pricing models
• Customer-centric mindset with analytical decision-making capability.
• Excellent communication and stakeholder management skills.

• Define and execute the product roadmap, including internet packages, hotspot bundles, and new service features.
• Lead pricing strategy, including rapid experimentation, tier structuring, and promotional models aligned with unit economics.
• Conduct customer research and market analysis to inform product development and positioning.
• Develop clear product positioning and value propositions.
• Manage go-to-market strategies and product launches.
• Drive marketing initiatives to increase adoption, particularly in rural markets.
• Collaborate cross-functionally with technical product, regional implementation, marketing, and business development teams.
• Provide commercial insights to support revenue growth and strategic expansion.

• Strong data-driven and analytical capabilities
• Ability to lead and align cross-functional teams (Commercial, Technical, Operations)
• Clear ownership mindset and business impact orientation
• Strong understanding of P&L management and pricing models
• Customer-centric mindset with analytical decision-making capability.
• Excellent communication and stakeholder management skills.

• Bachelor’s degree in Business Administration, Marketing, Telecommunications, Technology, or a related field.
• 2–5 years of experience in product management, pricing strategy, or commercial roles.
• Proven experience in product strategy and pricing decision-making